Hi, I’m Justin Kuiper!
Current public endeavors:
- My Substack, where I write about progress, economics, and the business of YouTube.
- My YouTube channel, Proof Positive, where I talk about progress (and how we can get more of it). Expect many of the videos there to be adapted from my most popular Substack posts.
- In July, I ran a 1-month experiment where I recorded and uploaded a TikTok video for 30 consecutive days. You can see my progression on TikTok as I fumbled and stumbled my way through the early weeks, figuring things out through trial-and-error before eventually finding a formula that went viral a few times.
Where I am
I recently moved from the Bay Area to Sacramento. You can still often catching me making the 90-minute drive to the Bay Area for events like Progress Conference which I’ll be attending October 8. (Let me know if you plan to be there and want to say hi!)
Other stuff I’ve done in public:
- Podcasts: I recently appeared on Patrick McKenzie’s podcast Complex Systems to discuss the economics of YouTube
- Blogging: I wrote this ACX Book Review Contest finalist entry a few years ago.
- YouTube: Since 2017 I’ve written hundreds of videos that have collectively garnered over half a billion views. Here’s a page elaborating on that further (with links to some notable videos I’ve worked on).
- Video game design: I wrote and co-designed Idol Manager, a game that explores the highs and lows of running a Japanese idol group. As of 2022, it’s available on Steam, Nintendo Switch, PS4, and PS5. It’s also getting a sequel next year!
- Video game scriptwriting: Necrobarista launched on Steam in 2020 (also available on Nintendo Switch). I contributed a bunch of stories to this game, including the two (free) DLC chapters Walking to the Sky and Devil’s Den.
Contact:
Email is probably the best way to get in touch with me. I’m also on Twitter but more active on Substack Notes. Getting unsolicited feedback on my projects (no matter how old) always puts a smile on my face.
This page was last updated Aug 2026